Bbl & Slk

Design DNA
Our creative challenge was to align two of Soho’s most established and respected post production houses under one consistent Identity, whilst maintaining the historic equity in the names. There was a need to create a greater connection between all parts of BubbleTV and Silk (Sound), from the locations, buildings, staff and resources, whilst reinforcing a broader offering in the minds of clients.
We rationalised the existing brand assets to be more closely aligned. Re-designing and connecting the brands personalities through colour, shape and font into a flexible logo system, this ensured that each logo shared a part of the others DNA. The new identity works through the logos, website, buildings, stationary, sponsorship and marketing materials.

Client: Chris Phinikas
Exec Producer: Kabir Malik